Founded by piano-playing attorney Carter Cook in 2011, Piano vs. Poverty combines the principles of the Parable of the Talents (Matthew 25:14-30) and the passage that follows on the Sheep and the Goats (Matthew 25:31-46) to encourage people to use their talents for the benefit of those in need. It puts this concept into action by functioning as a nonprofit record label for charitably inclined performing artists, and donating 100% of its income after expenses to agencies that are directly involved in alleviating the effects of poverty. Half of those contributions go to charities with a global focus, and the other half to those with an emphasis on domestic needs.
Piano vs. Poverty creates opportunities for performers to memorialize and share their gifts, listeners to enjoy recordings they would not otherwise hear, and agencies to receive thousands of dollars to make a difference in the lives of those who struggle with poverty. As a 501(c)(3) nonprofit, PvP also provides individuals with an outlet for tax-deductible contributions in support of its mission. These contributions allow Piano vs. Poverty to support more recording projects, which in turn introduce more listeners to the concept of using one’s gifts for the benefit of those in need and provide more resources to organizations best equipped to assist the financially disadvantaged.
If you know of a group that would like to learn more about PvP or hear a live performance of the music behind the project, you can reach us through Facebook, Twitter, or this website. We hope that you will enjoy the music and stories, and that you will also consider ways to use your own talents – great or small, musical or not – to assist those who face severe financial challenges. Every little bit counts, and with your support Piano vs. Poverty will continue its efforts to find creative ways to improve the lives of those in need.